Electric Ink IE Privacy Policy

Introduction

This Privacy Policy is designed to inform consumers and users of Electric Ink Ireland’s services about how their personal information is collected, used, and protected.

We are committed to providing the highest level of security and privacy regarding any information collected or stored through our website. Below, we present the details of the data controller responsible for safeguarding your personal information:

1. What Are Personal Data?

Personal data refers to any information related to an identified or identifiable natural person ("Data Subject"). An identifiable person is one who can be identified, directly or indirectly, by reference to an identifier such as a name, identification number, location data, or online identifier, or by reference to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that person.

2. What Data Do We Collect?

    • Personal Data Provided by Third Parties: We may receive personal data from third parties, such as partners or service providers, related to you. This data enables Electric Ink to provide its services to you.

    • Personal Data Provided Directly by You: Electric Ink collects all personal data actively provided by users. The data we collect may vary depending on the type of service or product you are registered for. Below is a non-exhaustive list of the purposes for which Electric Ink processes data:

      PurposeData CollectedWebsite RegistrationEmail, full name, date of birth, gender, phone numbers, full address.Customer ServiceName, email, phone number.Online SalesEmail, full name, date of birth, gender, phone numbers, full address, payment information (credit card number, expiry date, cardholder name, security code).Newsletter SubscriptionEmail.Technical SupportEmail, full name, address, personal documents, equipment information.

    • Automatically Collected Data: Electric Ink also collects information automatically, such as device characteristics, browser information, IP address (with date and time), IP source, proxy server information, device and application information, location, browser type, plugins, integrations, Internet service provider, mobile carrier, and operating system. This data collection is performed using standard technologies, such as cookies.

3. Cookies

What are cookies?

Cookies are small files stored on the user's device, such as a computer, smartphone, or tablet, when accessing a website. Electric Ink uses cookies to provide users with a secure and high-quality experience on our website.

Our website uses cookies and browsing information (browser session) to profile our audience and continuously improve our services, products, and content to ensure the best offers and promotions for you. We keep your information strictly confidential.

Web browsers are generally set to accept cookies by default, but you can easily change this by modifying your browser settings. However, disabling cookies may prevent you from using certain parts of our website.

    • Strictly Necessary: These cookies allow you to navigate the site and use essential features securely. An example is security cookies, which authenticate users, protect their data, and prevent fraudulent logins.

    • Performance: These cookies collect encrypted and anonymous information related to our website, such as the number of visitors to a specific page, the origin of visits, and the pages accessed by users. All data collected is used only for potential site improvements and to measure the effectiveness of our communications.

    • Functionality: These cookies are used to remember user preferences to improve their visit to our website, such as settings applied to the site layout or responses to pop-up promotions and registrations, so you don't have to be asked multiple times.

    • Advertising: We use cookies to create targeted campaigns and deliver advertisements based on your consumption profile on our website.

    • Social Media Integrations: Our website includes features integrated with social media platforms like Facebook and Instagram, which may use tracking and functionality cookies. These may also be used to integrate product catalogs and present retargeting ads on your social media profiles. You can refer to the respective privacy policies of Facebook and Instagram for more details.

4. Why Do We Collect Your Personal Data?

Electric Ink collects your personal data through various channels, such as phone, written communication, or our website, ensuring that your prior consent is obtained whenever necessary.

If you are not a customer of Electric Ink, your personal data will only be processed when voluntarily provided by you, such as by subscribing to newsletters. The rules of this Privacy Policy will apply in such cases.

The personal data collected may be processed automatically or manually, ensuring compliance with data protection legislation. The data collected will be stored in specific databases created for this purpose and will not be used for any other purpose than that for which it was collected or for which you have given consent.

    • To process and ship orders and communicate with customers, handle information requests, and manage complaints.

    • To conduct satisfaction surveys of services and products for users who have signed up or made a purchase on Electric Ink's websites.

    • To register users on our website for account creation and management, and to investigate fraud or unauthorized access.

    • To comply with legal obligations, including cosmetovigilance (monitoring the safety of cosmetic products).

    • To fulfill legal or judicial orders.

    • To protect the legitimate interests of Electric Ink.

    • To ensure the regular exercise of Electric Ink’s rights in judicial, administrative, or arbitral proceedings.

5. How Are My Personal Data Stored?

Electric Ink Ireland is committed to applying secure practices based on the principles established in the GDPR and other applicable legislation.

Your personal data will be stored in a secure environment, in compliance with current legislation and data protection best practices. Access to your data is restricted to qualified and/or authorized personnel by Electric Ink.

Our obligation is to keep your personal data safe. To this end, we apply appropriate security measures to protect your data and prevent unauthorized access. This includes various cybersecurity and data protection practices, such as vulnerability management, penetration testing of our systems and technologies, staff training on cybersecurity and data protection, incident management, privacy impact assessments (Privacy Impact Assessment), and continuous internal process improvements.

6. How Long Do We Retain Your Data?

The retention period for your personal data varies depending on the purpose for which the information is processed.

Certain legal requirements mandate that data be retained for a minimum period. Where no specific legal requirement exists, data will be stored and retained only for the minimum period necessary to achieve the purposes for which it was collected or processed, as defined by law.

7. Data Sharing

Electric Ink may share your data with third parties, including:

  • Judicial, administrative, or governmental authorities, as required by law or legal process.

  • Online payment gateways to enable purchases using credit cards.

  • Partner companies providing services on our behalf.

  • Anti-fraud systems to ensure your security during identification and authentication processes in electronic systems.

  • Postal services and carriers to deliver your purchased products.

Electric Ink does not sell, trade, or rent personal information of its users. We may use generic profile information about our visitors, without revealing personal details, to our business partners.

In all cases, Electric Ink remains responsible for the personal data provided.

8. International Data Transfers

Electric Ink may store your personal data in different locations or territories where we or our service providers and suppliers are located, or where we have servers. Your information may be shared within Electric Ink group companies or transferred to our external international service providers and suppliers (data processors), for the purposes described in this Privacy Policy.

9. Your Rights as a Data Subject

    • Confirmation of the existence of data processing.

    • Access to your data in a simple and free manner.

    • Correction of incomplete, inaccurate, or outdated data.

    • Anonymization, blocking, or deletion of unnecessary, excessive, or non-compliant data.

    • Data portability.

    • Deletion of personal data, except where legal obligations require retention.

    • Information about data sharing.

    • Information about the option to withhold consent and the consequences of refusal.

    • Revocation of consent.

10. Security Measures

Electric Ink adopts appropriate and necessary technical and organizational measures to ensure the protection of your personal data, in accordance with applicable data protection laws.

We work with service providers, business partners, and professional consultants who also implement data security and protection measures.

We use market-available mechanisms and tools, including contractual agreements, to ensure the highest possible level of security and protection for your privacy and personal data.

11. Contact Information

If you have any questions or concerns about how we handle and use your personal data, or if you wish to exercise any of your rights mentioned above, please contact us:

  • Email: contact@electricink.ie

12. Privacy Policy Updates

Electric Ink reserves the right to modify or update this Privacy Policy at any time. Such changes will be duly updated on our website.

Last updated: November 2024